Purium boasts of being the leading industry that continues to champion organic, plant-based and non-GMO superfoods to create lasting change in peoples’ lives.
That’s a strong title to take pride in for the health and wellness industry so I took a deeper dive into the company to unearth all that there is about them.
Perhaps, you’ve been given a $50 gift card by a friend or someone to purchase a product and you’re wondering whether Purium is a scam or legitimate company. Or you’re probably interested in their business opportunity but want to do your background check before forking out your hard-earned $$$.
First of all, congratulations on doing your personal research because that’s how you avoid scams and discover legitimate ways to make money online.
For your information, I’m not affiliated to Purium in any way so what I’ll be sharing with you are facts and truths viewing from one who also seeks multiple streams of income.
If you’ve read the reviews on the internet, you might have come across two sides with regards to the effectiveness of Purium products. One side praising it for the magical works it’s doing and another side yelling scam at Purium products.
The question is “why such disparity?” This is what I shall be sharing with you in this Purium review. For the business side, there isn’t much info on the internet which made me curious and it shocking what I found.
Let’s delve straight into it, then.
- Purium Review
- What Is Purium About?
- Purium Product Line
- What The Public Says About Purium Transformation Program
- The Purium Detox Claims – Does It Work?
- Severe Calorie Restriction? This Is What You Actually Need Daily!
- How Do You Make Money With Purium
- How Do You Join Purium
- Purium Compensation Plan
- Purium Facts and Ugly Truths To Ponder On
- Over 65% Partners Are Inactive And Over 95% Failing. Why?
- What I Like About Purium
- Is Purium A Scam?
- My Humble Advice
- Purium Best Business Alternative
- Final Words
Business Name: Purium
Websites: ishoppurium.com, isharepurium.com
Industry: Direct Selling/Multi-Level Marketing
Founders: Dave Sandoval and Amy Venner
Products: health and wellness
Price: $49 and Above
Summary: Purium is a multilevel marketing company in the health and wellness industry with traces of affiliate marketing in their business model which focuses on organic and non-GMO foods for healthy living. They provide 10-day, 30-day and 40-day transformation programs targeting mostly detoxing and weight reduction.
Their dieting programs require a drastic reduction of calories intake and users of the product are having disparity in results. While positive product feedback seems to carry the day, it’s a bit disappointing to find that a significant number of their Partners are non-active and very slim success rate is reported for active members.
My Overall Rating: 5.5 out of 10
Remarks: After going through review with much attention to the facts and truths, you can decide whether or not to join.
What is Purium About?
Purium, once named Organic By Nature has been in existence for over 25 years in the health and wellness niche with their focus on organic, plant-based and non-GMO foods.
The company uses network marketing or multilevel marketing for distribution of products to customers. They claim to provide products that help support energy levels, digestion, weight loss and a whole lot more to bring your health to its peak.
Purium was founded by Dave Sandoval and Amy Venner as a result of unified belief shared by them to save the world from “eating and drinking foods that were harmful to the body”.
Aside from founding Purium to produce organic foods, they’ve both authored books that address health issues and well living. Dave has two books under his authorship titled The Green Food Bible and the most recent book, The Toxin That Came To Dinner.
Amy Venner, on the other hand, has authored a book called Women On The Rise and is a founder of a Million Mom Movement which is a program to give back to society.
Their popular health and dieting program that has attracted review galore on social media is
- 10-day transformation – weight loss,
- 10-day transformation – athletes
- 10-day transformation – nutrition
You may have probably come across contrasting reviews of people which leads you to ask either of these two questions.
- Does the Purium transformation program work or Is it effective?
- Can you make money promoting Purium or it’s a pyramid scheme?
Well, these questions will be thoroughly answered with facts and proofs in the subsequent sessions but what you should be concerned about is if you’re willing to partner with a company which has a history of a lawsuit.
Apart from that, Purium seems to be doing well, which starts with their products.
Purium Product Line
Their products are grouped into 4 main categories;
- Ultimate Lifestyle Transformation ($419.00)
- Daily Nutrition ($239.00)
- CBD+ ($100.00)
- Biome Medic ($60.00)
Among these, the first two are the categories for their flagship transformation programs.
The Ultimate Lifestyle Transformation
This is a 30-day transformation program curated to build, nourish, detoxify, regenerate and cleanse your immune system for better living and it comes with following product combination;
- 2 Super Amino 23’s
- 2 Power Shakes
- 2 Biome Medics
- 2 Apothe Cherries
- 1 super CleansR
You get this package at a retail price of $419.00 including other resources to help you on the journey. The resources are materials with a helpful guide to keep you focused on achieving results.
Depending on your schedule, Purium provides 3 different options to choose how you want to undergo the 30-day transformation. In highlights, there are…
Option 1: 30-day transformation schedule
Option 2: Accelerated 30-day schedule
Option 3: Intermittent fasting schedule.
You can read more from here if you’re interested in the details of them.
The products assembled for this category is referred to as Core 4 which according to Purium is planned to keep your wellness at its peak by providing you with nutrient-dense, protein-packed and gut-friendly organic foods.
The main products making this package are;
- Power shake
- Biome Medic
- Super Amino 23
And it also comes with additional resources to provide you with a systematic plan for its usage. That’s pretty much what Purium offers. Wait! Where is the popular 10-day transformation you find tons of reviews on the internet?
That takes me to…
Purium Nutrition Core 4 Plans: The 40-Day Ultimates
The popular 10-day transformations you find online are preliminary cleansing exercises for detoxing or shedding extra weight which is used as kickstarts for 40-day ultimates transformation programs offered by Purium.
If you’re just testing their program for 10-days, you have the following options to choose from depending on your needs.
- 10-day transformation – nutrition and cleansing
- 10-day transformation – weight loss
- 10-day transformation – athletes
According to Purium, the way to maintain your nutrition or results after the 10-day transformations is to continue with Core 4 plans for another 30-days making it 40 days in total, hence the 40-day ultimates.
Continuing with the core 4 plans would mean you choose from one of the four ultimate plans.
- 40-day ultimate nutrition
- 40-day ultimate fat burning
- 40-day ultimate athletic performance
- 40-day ultimate parasite cleanse
This transformation things sound a lot in the ear but they’re what you shall be preaching if you’re going to partner with Purium. A detailed breakdown can be found here.
Among these transformations, cleansing and weight loss are the talks of the internet anytime Purium products are mentioned.
What The Public Says About Purium Transformation Programs
With a promise like “expect to lose up to 11 pounds and 8 inches in just 10 days”, you’ll be so disappointed if what you achieved is not even close to half the value.
While there are a good number of positive reviews on the internet, most of them are distributors who aim to fatten their wallets. I think Amazon is a neutral ground to get a clear picture of the products’ effectiveness.
Out of 117 customers who reviewed Purium 10-day cleansing on Amazon, 36% (highest) rated it 5-star while 26% (2nd highest) gave it 1-star which leaves a lot on the mind to ponder over.
The two most recent reviews I found can be seen below;
From BBB where Purium goes by the old name Organic By Nature, an overall 4-star rating based on 20 customer reviews was given. However, most of the 1-star rating was related to product delivery and support issues.
The two recent reviews are as follows….
Apart from the disparity in reviews which can be attributed to different reactions from individuals immune system, a common thing you will find for those positive reviews is “I’m more energetic and I feel so amazing”.
As a Chemical Engineer, I became more curious when it kept popping up in the reviews I found in my research. Are the Purium products doing this magic or what’s the science behind it?
You’ll be amazed at what lies on the other side of it.
The Purium Detox Claims – Does It Work?
According to Purium website, you’re assured to experience more energy, better digestion, deeper sleep and a more balanced mood with the transformation programs.
What you have to note is that the detox dieting and other transformation programs replace your highly processed low nutrition fat foods with supplements which are of low calorie.
It appears Purium goes to the extreme of keeping your daily calorie intake below 800 which switches your body into starvation mode. And someway somehow people report feeling focused and more energetic. Why?
Katherine Zeratsky, a certified dietician in her response said although people claim to feel better during and after the cleansing/detoxing there is very little to no evidence that the diets are responsible for that.
However, it may be due to avoiding high-calorie low nutrition solid fats and sugars in that starvation period which helps the liver and kidneys to be highly effective since you’re denying yourself of junk foods.
The bottom line is starving yourself for long periods with these transformations can have repercussions on your health which is spelt out in the full article.
Severe Calorie Restriction? This Is What You Actually Need Daily!
As enticing as losing 11 pounds of weight in just 10 days without doing vigorous exercise sounds, people do put on weight after zooming into their normal eating habits.
Sometimes, it gets worse which is more of the reason why this severe starvation wouldn’t deliver sustainable results if healthy eating habits are not maintained.
According to health.gov and WebMD, the estimated daily need for calories range from 1,600 to 2,400 for adult women and 2,000 to 3000 for adult men which is obvious that the Purium transformations starve you.
While it may help in the short term fixes, not keeping up with healthy eating habits might hamper your long term success. Also, this transformation may not work for everyone since our bodies behave differently.
In some cases, people who go with very-low-calorie dieting tend to have slow metabolism rates which are a reaction from the body to maintain its energy levels in the starvation period.
In addition, a study has proven that people who go with extremely low calories tend to have slow rates of losing weight due to reduced metabolism rates as compared to people eating healthy foods of required calories with workouts.
Maybe, all that you care about is making money with Purium opportunity and nothing else. Let’s delve into how to get on board.
How Do You Make Money With Purium?
Like most MLM companies, you earn money in two major ways except Purium has a unique strategy in making sales from others.
- Selling products to earn retail commissions
- Recruiting a team of distributors known as Brand Partners to earn recruitment commissions.
Both ways of making money require a set of skills which you have to develop through years of experience or learning from others who have walked your path. Either way requires hard work.
I’ll expand more in the subsequent sessions but let’s look at how to join………
How Do You Join Purium
To join Purium, you have to purchase one of their enrollment packs which qualify you as a brand partner which in other MLM companies referred to as distributor.
There are two main packs namely;
#1. Launch Packs ($99 -$500)
The pack consists of:
- Unlimited $50 Gift Codes for 1 Year (including 15 European Gift Codes!)
- Online Back Office with mobile App for 1
- Unlimited access to marketing & training materials
The launch pack has different price options.
- Good: It’s a regular price of $199 if you don’t want to buy products.
- Better: A reduced price ($99) when you purchase $250 worth of Purium products which brings the total to $345 ($99 + $250)
- Best: It’s given as a complimentary when you purchase product summing $500 upon sign up.
#2. Basic Pack ($49)
This pack comes with:
- Unlimited Access to Marketing & Training Materials
- 5 Gift Codes
This doesn’t come with products and before you can make any money, you have to purchase a product equivalent to 50 personal volume every month.
Aside from these enrollment packs, there are other free ways to join Purium without paying a dime. You must fall in one of these 3 but it comes with requirements;
- Licensed Beauty & Wellness Professionals: requires you to submit proof of doctor or beauty certification and business card
- Social Media Influencers: you should have proof of 10000 followers/subscribers, 500 likes/comments on a post, or 2000 views on Instagram stories
- Registered 501(c)(3) Non-profits: a letter of determination and 501(c)(3) form
Ways of earning are the same except that you don’t pay for any enrollment fee.
Purium Compensation Plan
The next thing you want to master is the compensation plan as a Brand Partner to strategize your ways of making money from Purium opportunity. There are two main commissions:
For every Purium product you sell to a customer, you earn up to 45% commission depending on your rank. Usually, this commission wouldn’t earn you much as compared to that from recruiting Brand Partners which leverage the effort of other team members.
In addition, developing the right skills in sales is the only sure way for you to succeed here.
Your sure way of making significant money is leveraging the effort of your downlines which is what MLM is all about. You have to recruit Brand Partners which translates into bonuses as you build team volumes.
Purium uses a unilevel commission system and there are several bonuses which require certain conditions to be met before you can earn. A detailed explanation can be found in the compensation plan.
If you want a voiceover explanation, then this video will be helpful to you.
In addition to these commissions, Purium rewards Brand Partners who work their way through Diamond rank and above with lucrative vacation trips to encourage them.
Usually, these are very few people who make it to the top of the pyramid. It’s, in fact, the dream of every Brand Partner but the truth is that over 95% fail to reach there. Why? I’ll expound on it in a moment.
Purium Facts and Ugly Truths To Ponder On
Purium has been operating for over 25 years which is something I commend them because not all MLM companies survive for that long. Probably, they’re providing value but here are some things to note.
#1. Purium Lawsuit
The Environmental Research Center (ERC) filed a lawsuit against Purium by then called Organic By Nature in November 2011 for violating health and safety codes by having Lead in some of their products.
This lawsuit was filed following a 60-day notice which was in December 2010. The company was thus accused of failing to provide warnings to the general public.
A consent judgement was reached where Purium was asked to pay a total settlement amount of $90,000. You can check it out here if you’re interested in the whole story.
Since then Purium hasn’t gotten any issue with authorities.
#2. Expensive Start-up Cost
Apart from the other FREE enrollment options which actually may not be free in other sense, you have to fork out at least $49 just to be a Brand Partner which doesn’t come with any products.
That to me is expensive having to buy in addition monthly products to gain personal volume in order to be active to qualify for bonuses.
#3. Low Earning Potential
Anyone who joins MLM company is one way or the other sold on a financial freedom ticket if you’re recruited by someone who hypes the income opportunity. Most sell you on the story of rags-to-riches.
The income disclosure of Purium shows that over 95% are not making anything significant and many probably incurring more cost than they’re actually making. While the numbers speak for itself that the earnings are low, other reasons for failure could be from Partners too.
As you can see, the average annual income for all active Partners is $888.47. This implies the average monthly earning for active Partners is approximately $74 which is very low. You’ve not even considered other expenses.
It gets even worse, seeing that 28% of them received no income. That’s frustration. Although this disclosure was for 2015, you’ve got to learn something from it since that’s what Purium makes available.
#4. Side Effects
While some have praised the products for doing magical works, others have reported side effects to the extent where they even yell at the owners. This is as a result of how different our systems are.
Common to these reports are pains, nausea, vomiting, bloating, headaches, weakness, and irritability. Dehydration is also likely to be a concern. Below are what some people are saying…
#5. Supplement Taste Issues
Aside from the potential side effects, you may not like the signal from your taste buds. Someone said you have to “have zero taste buds” before you can drink the shakes.
If you’re someone who can endure awful tastes, then you can give the transformation a try. Other than that, you’ll be better off preparing your own drink.
#6. Overpriced Products
A typical retail price of a 10-day transformation program goes for $249 which is a bit expensive. I know that’s how MLM companies are able to sustain their compensation plans.
Although this is subjective but considering the fact that Purium is not the only dietary supplement company targeting these audiences, selling becomes a major challenge.
In my experience, overpriced products end up piling in your room unless you have developed the sales skills to persuade customers to buy. Else you’ll consume them yourself.
#7. Lack of Clinical Backings For Program Sustainability
Several people who jump on the 10-day transformation weight loss program end up putting on more weight when they resume normal eating. The severe restriction on calorie intake may give you quick fix but there is no guarantee for its sustenance.
Purium has no clinical research to back this too so before you put yourself into starvation mode, ask yourself how long can you keep 800 calorie lifestyle.
Over 65% Partners Are Inactive And Over 95% Failing. Why?
#1. Inability To Keep Up With Monthly Requirement
The first requirement of qualifying for any of the recruitment commissions is having a minimum personal volume (PV) every month by purchasing products. Failure to meet the volume means you’re not in for business – inactive.
In my experience with MLM, it usually of two things – either the Brand Partner has no money for auto-shipping or there’s no motivation to do it because of not being able to sell products or recruit people.
There are cases where the person realizes after signing up that he or she can’t keep up with this type of business model and thus quit.
#2. Not Starting With The Right Mindset
Another group of people who mostly end up inactive are those that are sold on rags to riches by their sponsors which paints a picture of quick money on their minds.
When the reality dawns on them that it’s not as they were made to believe, they find no motivation than the exit way. They’re people who are likely to even call the company a scam because things didn’t work out for them.
Success in MLM doesn’t come overnight. You have to put your shoulder to the wheel and learn the skills of selling and recruiting to build a team you can leverage to boost your income.
This wouldn’t take less than a year, you heard it right. It takes time to master those skills so if you can’t be patient enough, you better stay away.
#3. Not Generating Enough Leads
Most of the time people who get personal testimony with products of MLM companies tend to join the business opportunity. However, like the Brand Partners who’re not making any money, they fail to develop themselves to be skilful in multilevel marketing.
The age of traditional marketing where you’re told to recruit your warm prospect being your family and friends doesn’t work anymore. In fact, they rather drain your energy to succeed if they don’t share in your dreams.
You have to go the extra mile of learning from people who’re able to attract people to your business. Generating unlimited leads is a skill to learn but most of those who’re failing don’t know that.
They have very few to zero leads.
What I Like About Purium
#1. Structured Dieting Plan
Besides the ugly side of Purium transformation, I like them for how they’ve structured their transformation programs. It’s well planned.
It takes the burden of thinking about what to eat and how to track yourself. They deserve a thumbs up for that.
#2. 60 Day Money Back Guarantee
While customers want to be safe in purchasing products, producers want to gain their trust by offering guarantees. Purium risking 60-day money-back guarantee shows that they trust their products to deliver results.
According to them, you can even send empty bottles for a refund provided you’re able to process everything within the 60 days which is good news. They’ve outlined the process of getting a refund here.
However, let me mention that some people have expressed disappointment in customer service.
#3. Gift Card Marketing Strategy
The $50 gift card is a unique thing about Purium’s business. This is more like affiliate marketing in conjunction with network marketing.
This is good for Brand Partners to bring home more sales and people who have learned the skills of attracting more customers can generate unlimited leads with this gift card.
#4. Giving Back To Society
Purium gives back communities through a Million Mom Movement program and A.W.A.K.E.N project which is very thoughtful of the founders.
I was glad to read how through these programs they extend a helping hand to struggling families and children on the autistic spectrum.
Although this in disguise will add on to their business Brand Partners, it’s a commendable effort.
Is Purium A Scam?
Well, from what we’ve covered so far, the answer is obvious…..Purium is not a scam although there are concerns you need to really consider carefully before reaching out to your wallet to secure your membership spot.
Apart from operating for over 25 years in the MLM industry, it has Better Business Bureau (BBB) rating of A+ which at least shows that the company is trying its best to be a legitimate one.
However, it doesn’t take away the facts and ugly truths about Purium. It’s something you have to do your mathematics well before reaching a final decision.
My Humble Advice
If you’re confident in the effectiveness of Purium products and see yourself selling their transformation programs for a long time, then you can give it a try. Other than that, try this.
One thing I’ve learned from distributors of most MLMs is that they’re products of the companies’ products. So what I’ll suggest to you is that you use the products to have firsthand experience and be convinced of its effectiveness.
In this way, you can passionately share with people to drive home sales. That will be your journey in the selling industry and the truth is that you can’t achieve any financial freedom with this business without recruiting.
It means that you have to learn the skills to generate unlimited prospects for your business both online and offline. Doing this part-time too wouldn’t generate you an income your livelihood can depend on. I’m talking from experience.
And you should be prepared to face rejection over and over again without losing enthusiasm. That’s how you toughen yourself to move on. If not then the business is not for you.
What if at this point you’ve realized that Purium is not for you? What else can you do to make money online? Read on……
Purium Best Business Alternative
If you’re really determined to build a business even in the comfort of your home to support yourself and your family, then I can guide you through an online program which has helped me.
I found this program when I was struggling to support myself financially and it has aided me to make passive income working part-time while I do my graduate studies.
Several people are making a full-time income doing what they’re passionate about with the program and I believe they’re not better than you. The best part is, you can give it a try without committing any financial information of yours.
Final Words – Over To You!
You deserve a pat on the back for following through the review to this point and I hope that whatever confusion or answer you were looking for has been addressed.
If you find this review helpful then you can share it with anyone who is caught between two minds on whether Purium is a scam or a legitimate company and I’ll appreciate it so much.
Furthermore, should you consider creating an online business out of your passion, there’s a FREE ultimate guide below that you can sign-up for to help you get started.
Until then, feel free to share your experience on Purium transformation programs or ask any questions you have and I’ll be more than glad to reply.